Can Placebo Make You Run Faster? Apparently It Can

... Can the placebo effect make a person run faster? Yes, it can. The American Council on Exercise (ACE), America's nonprofit fitness advocate, is pleased to announce the results of exclusive research that measured what happens when athletes think they're getting an extra boost in the form of "super-oxygenated" water. The ACE-commissioned study was led by Jennifer Otto, John P. Porcari, Ph.D. [click link for full article] ...