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Chemo to coming out, Hallmark has the card - News


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Chemo to coming out, Hallmark has the card

Thu, 15 Feb 2007 08:24 PM EST

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Cynthia Musick holds a Journey's card at Hallmark Cards Inc., in Kansas City, Kan., Tuesday, Feb. 6, 2007. Hallmark Cards Inc., which has built its $4.2 billion empire on the sale of sentiment for life's happier times, is releasing a new line of cards that will speak to those and other situations that the company says have either been ignored by greetings card companies or received only a smattering of attention. The 176-card collection, called Journeys, went on sale Thursday, Feb. 15, 2007, at Hallmark's 3,800 Gold Crown stores. (AP Photo/Orlin Wagner)If a greeting-card recipient is undergoing chemotherapy or struggling with depression, “Get Well Soon” probably won’t cut it. Hallmark Cards Inc.  is releasing a new line of cards that will speak to those and other situations.


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